A Writer
Who Nails Your Message and "Gets" It
Service, Samples & More
[UPDATE: This is just a temporary site. I'm in the process of migrating the following content to a new host. I DO check my messages box frequently.]
You. Need a team player who writes beautifully but also has an intellect for effective persuasion: the kind that readily gets people to change their behavior and buy your product or service.
Me. A talented writer who can weave in heart-captivating “story hooks” to any written piece you commission.
Trust. That I can solidly educate your audience about your company, and write to connect to readers from the first word of the text all the way down to the last.
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Dire Times, Indeed...
Allow me, a premium "Porsche" writer named Denise Recalde, to spell out my case that, now, more than ever during these bleak Pandemic times, you need a point-woman-writer to pen your company's written materials to help:
Range:
I can produce any of the following:
Partial Client List:
Writing Portfolio Links:
1) Blog writing samples:
a) Metaphor: The Beating Heart of Your Animated Video
b) Connecting International Audiences with Animated Video
c) Real or Fake? Video Marketing Stats for 2014-2015
d) Behind the Polished Ads: What to Do When the Hard Reality of Volunteer Work Hits
e) How to Instill Charitable Values into our Children
f) Bolstering Spirits: Advice that Soothes Workers of Difficult Nonprofit Causes
g) This July 4th: Stand Up + Wave the 'White' Flag of Social Tolerance to Your Clients
h) Transcreation vs Translation – What’s The Difference?
i) 6 Incredible Ways Translation Touches People’s Lives
j) How the Language You Speak Creates Your Internet Experience
For each commissioned blog post, I promise:
2) Email Newsletters:
Business Experts Share Their Best Advice for TikTok Success
What Is a Video Chatbot? (And Why Your Business Might Want One)
Why Is Vertical Video Important for Business? 3 Simple Reasons
3) Website and Brochure Copy (My Most Creative Work So Far...):
All the below website and brochure copy samples are available on the same PDF file (scroll down the document to read them all):
– Law firm Moreton & Edrington (Website Copy)
– Graphic design firm Capuso Design (Identity Brochure), and
– Nonprofit inner-city arts institute The Spirited Dance Arts (Identity Brochure)
Click here to read the more staid and serious website copy I've written for IT services company Day Digital -- a sub-division of a former employer: Day Translations.
4) Postcards and Brochure Copy (With A More Standard Tone of Voice Than The Above):
All the below postcard and brochure copy samples are available on the same PDF file (scroll down the document to read them all):
- Higher Ed Institute Andrew College (Postcards)
- Gift Product Company Anisa International (Postcard), and
- Printer Thomasson Printing (Capabilities Brochure)
5) Impact/Annual Reports:
All three of the below impact/annual report copy samples are available on the same PDF file (scroll down the document to read all of them):
- STE(A)M (Impact/Annual Report)
- Georgia Humanities (Impact/Annual Report)
- St. Vincent de Paul Society (Impact/Annual Report)
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You Can Have A Better Blog Than What You Have Today:
According to HubSpot data accumulated from 13,500+ customers:
"Companies that published 16+ blog posts per month got almost 3.5X more traffic than companies that published between 0 - 4 monthly posts."
Higher blogging frequency benefits companies of all sizes.
B2B and B2C companies that blogged 11+ times per month had almost 3X more traffic than those blogging 0 - 1 times per month.
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Current Rates
As of mid-2022, I currently have the time to cater to an additional client or two or three, but no more. I charge between USD 32-an-hour and USD 76-an-hour with short-form written pieces taking between two and four hours to complete depending on the typically requested word count (up to 1,500 words). This includes research time.
Long-form blog posts spanning between 1,500 and 6,000 words are based on the following:
Finding Out the Specific Rate
Regarding short-form text, I'll be able to pinpoint a specific rate for you once I go through the real-world hoops of writing one trial article for your company, that is, the average article you would expect me to write for you. This step would allow me to measure the total effort of written voice crafting, the input amount of research time, and the editing needed to create a typical piece you'd be sweetly charmed about.
After reading this website, ordering a paid trial article is the next step in the process of finding out whether:
a) we'd be a good "fit" for each other, and
b) whether the final, specific contract rate per article I quote you -- after the trial article is done -- suits you fine.
My justification reason for my above range of rates is the following:
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A Bit About Me
I'm a woman in her early forties who has plenty of pep and personality. I haunt museums like a ghost, ride my bicycle with a zestful taste for the wind, and am presently engaged with figuring out what kind of dog will be my furry companion to pat everyday in life. (Yes, I’m adopting! Happiness is a furry pet.) I have a Bachelor's Degree from the University of Virginia in Charlottesville, USA.
I, today during Covid times, relish activities that make me feel independent-spirited: yoga, green living, volunteering/activism and, lately, reading books about Western Civilization versus the East. I also do amateur hour at my local comedy club (stand-up comedy) and go swing dancing once a week.
Fun fact: I was an official volunteer for the opening ceremony of the 2016 Summer Olympic Games in Rio de Janeiro!
I presently live in Buenos Aires, Argentina -- just one hour ahead of EST.
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Full Disclosure:
I'm currently employable in the United States as a foreign contractor, which means I fill out a W-8BEN form with the Internal Revenue Service (IRS), instead of a 1099 or W-9 form, to stay legal eagle. I have held this foreign contractor status for years.
_____________________________________________
Contact Information:
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Email: drecalde241@gmail.com
USA Phone: +1-347-389-0003
WhatsApp (Cell Phone): +54-9-11-6855-8961
Skype Nick: live:.cid.de98bcfd6281e577
Best, Fastest Way of Reaching Me: Email, WhatsApp
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Testimonials:
“Your level of creativity is terrific. In you, I have strong creative backup to help push our website envelope to our customers -- something I had been craving for a long time. With spirit and originality, you push our content to new heights.” Christian Dweck, Creative Director, NYC Video Creation Company IdeaRocketAnimation.com
“I look forward to my phone sessions with her -- her questions are smart and reflect a good expertise in content marketing. She’s a sheer joy to talk to. Her work is impressive and gives us -- I can tell -- an authentic advantage in a tough industry that, at times, can be a real hustle.” Sheryl Widmer, Marketing Vice Associate, NYC Video Creation Company IdeaRocketAnimation.com
“When I need written text that gets the reader to book our services, I can turn to any number of writers who would do an OK job carrying out the task. However, I consider Denise to be a writer who writes several cuts above the standard. She’s worth every penny!” Bill Gadeo, Media Manager, NYC Video Creation Company IdeaRocketAnimation.com
“Denise’s understanding of sales psychology is strong in her copy -- regarding a landing page we commissioned -- this is essential. She delivers her material quickly and with minimal supervision. She is thorough and a pleasure to work with.” Daniel Sesso, Marketing Director, Health Software Startup BabylonHealth.com
“When I hired Denise to turn dry content into effective marketing messages she made it happen – we got an A+ product, without suffering through draft after draft of copy. It’s a real treat to have a freelance writer who is like a member of the in-house team.” Christina Conway, Communications Director, Translations Firm DayTranslations.com
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The Fine Print:
You. Need a team player who writes beautifully but also has an intellect for effective persuasion: the kind that readily gets people to change their behavior and buy your product or service.
Me. A talented writer who can weave in heart-captivating “story hooks” to any written piece you commission.
Trust. That I can solidly educate your audience about your company, and write to connect to readers from the first word of the text all the way down to the last.
---------------------------------------------------------------------------
Dire Times, Indeed...
Allow me, a premium "Porsche" writer named Denise Recalde, to spell out my case that, now, more than ever during these bleak Pandemic times, you need a point-woman-writer to pen your company's written materials to help:
- reel in new readers and potential clients
- net fan love and loyalty
- cement a real brand that sticks to their minds over time
- and more!
Range:
I can produce any of the following:
- Compelling Content for the Web
- SEO Articles / Short-form Blog Posts (around or under 1000 words)
- Long-form Blog Posts (between 1500 and 6000 words)
- Website Content & Magazine Articles
- Email Newsletters
- Ebooks and Guides
- Marketing Brochures
- Fundraising Letters
- Newsletters (External/Internal)
- Resumes and Cover Letters
- Case Studies
- Trade Articles
- Press Releases
- Internal Communications
- Business Letters
- Sales Promotion Material
- Corporate Profiles
- Annual Reports
- Speeches
- Video, TV, Print and Radio Advertising Copy
- Other Stuff — Ask and I’ll Let You Know If I Can Do It!
Partial Client List:
- IdeaRocket Video Animation Studio
- Mace Media
- Capstone Studios
- The International Governance and Compliance Association (IGCA)
- MobileStyles
- Elephant Journal
- Opposing Views
- WunderLand Group
- St. Vincent de Paul Society
- Georgia Firefighters Burn Foundation
- The Nsoro Foundation
- The Foundation Center
- Day Translations
- Andrew College
- Anisa International
- Thomasson Printing
- Affinity Express
- Forefront Magazine
- HuffPost
- Nonprofit Ashoka
- Health Software Startup Babylon Health
- Nonprofit Diamar
- Alternative Health Site BeyondHealth.com
- DC law firm Moreton & Edrington
- Nonprofit The Spirited Arts
- Agon Management
- Graphic Design Firm Capuso Design
- FIS Global News
Writing Portfolio Links:
1) Blog writing samples:
a) Metaphor: The Beating Heart of Your Animated Video
b) Connecting International Audiences with Animated Video
c) Real or Fake? Video Marketing Stats for 2014-2015
d) Behind the Polished Ads: What to Do When the Hard Reality of Volunteer Work Hits
e) How to Instill Charitable Values into our Children
f) Bolstering Spirits: Advice that Soothes Workers of Difficult Nonprofit Causes
g) This July 4th: Stand Up + Wave the 'White' Flag of Social Tolerance to Your Clients
h) Transcreation vs Translation – What’s The Difference?
i) 6 Incredible Ways Translation Touches People’s Lives
j) How the Language You Speak Creates Your Internet Experience
For each commissioned blog post, I promise:
- to use plenty of rich vocabulary
- to optimize the article for SEO
- to carry out quality research
- to carry out two free rounds of revision
2) Email Newsletters:
Business Experts Share Their Best Advice for TikTok Success
What Is a Video Chatbot? (And Why Your Business Might Want One)
Why Is Vertical Video Important for Business? 3 Simple Reasons
3) Website and Brochure Copy (My Most Creative Work So Far...):
All the below website and brochure copy samples are available on the same PDF file (scroll down the document to read them all):
– Law firm Moreton & Edrington (Website Copy)
– Graphic design firm Capuso Design (Identity Brochure), and
– Nonprofit inner-city arts institute The Spirited Dance Arts (Identity Brochure)
Click here to read the more staid and serious website copy I've written for IT services company Day Digital -- a sub-division of a former employer: Day Translations.
4) Postcards and Brochure Copy (With A More Standard Tone of Voice Than The Above):
All the below postcard and brochure copy samples are available on the same PDF file (scroll down the document to read them all):
- Higher Ed Institute Andrew College (Postcards)
- Gift Product Company Anisa International (Postcard), and
- Printer Thomasson Printing (Capabilities Brochure)
5) Impact/Annual Reports:
All three of the below impact/annual report copy samples are available on the same PDF file (scroll down the document to read all of them):
- STE(A)M (Impact/Annual Report)
- Georgia Humanities (Impact/Annual Report)
- St. Vincent de Paul Society (Impact/Annual Report)
---------------------------------------------------------------------------
You Can Have A Better Blog Than What You Have Today:
According to HubSpot data accumulated from 13,500+ customers:
"Companies that published 16+ blog posts per month got almost 3.5X more traffic than companies that published between 0 - 4 monthly posts."
Higher blogging frequency benefits companies of all sizes.
B2B and B2C companies that blogged 11+ times per month had almost 3X more traffic than those blogging 0 - 1 times per month.
---------------------------------------------------------------------------
Current Rates
As of mid-2022, I currently have the time to cater to an additional client or two or three, but no more. I charge between USD 32-an-hour and USD 76-an-hour with short-form written pieces taking between two and four hours to complete depending on the typically requested word count (up to 1,500 words). This includes research time.
Long-form blog posts spanning between 1,500 and 6,000 words are based on the following:
- 4-6 interviews with industry experts
- Thorough research, images and SEO keyword-rich writing included
Finding Out the Specific Rate
Regarding short-form text, I'll be able to pinpoint a specific rate for you once I go through the real-world hoops of writing one trial article for your company, that is, the average article you would expect me to write for you. This step would allow me to measure the total effort of written voice crafting, the input amount of research time, and the editing needed to create a typical piece you'd be sweetly charmed about.
After reading this website, ordering a paid trial article is the next step in the process of finding out whether:
a) we'd be a good "fit" for each other, and
b) whether the final, specific contract rate per article I quote you -- after the trial article is done -- suits you fine.
My justification reason for my above range of rates is the following:
- I stand by my excellent writing -- which, over time -- helps build a compelling, solid brand that instils pride. I base my current rate on the highly excellent 2018 Freelance Writers Survey prepared by ContentWonk.com. The survey identifies USD 74 as the minimum living wage where a freelance writer can "buy a house, take vacations, and retire."
----------------------------------------------------------
A Bit About Me
I'm a woman in her early forties who has plenty of pep and personality. I haunt museums like a ghost, ride my bicycle with a zestful taste for the wind, and am presently engaged with figuring out what kind of dog will be my furry companion to pat everyday in life. (Yes, I’m adopting! Happiness is a furry pet.) I have a Bachelor's Degree from the University of Virginia in Charlottesville, USA.
I, today during Covid times, relish activities that make me feel independent-spirited: yoga, green living, volunteering/activism and, lately, reading books about Western Civilization versus the East. I also do amateur hour at my local comedy club (stand-up comedy) and go swing dancing once a week.
Fun fact: I was an official volunteer for the opening ceremony of the 2016 Summer Olympic Games in Rio de Janeiro!
I presently live in Buenos Aires, Argentina -- just one hour ahead of EST.
-----------------------------------------------------------
Full Disclosure:
I'm currently employable in the United States as a foreign contractor, which means I fill out a W-8BEN form with the Internal Revenue Service (IRS), instead of a 1099 or W-9 form, to stay legal eagle. I have held this foreign contractor status for years.
_____________________________________________
Contact Information:
-------------------------------------------------------------------------
Email: drecalde241@gmail.com
USA Phone: +1-347-389-0003
WhatsApp (Cell Phone): +54-9-11-6855-8961
Skype Nick: live:.cid.de98bcfd6281e577
Best, Fastest Way of Reaching Me: Email, WhatsApp
---------------------------------------------------------------------------
Testimonials:
“Your level of creativity is terrific. In you, I have strong creative backup to help push our website envelope to our customers -- something I had been craving for a long time. With spirit and originality, you push our content to new heights.” Christian Dweck, Creative Director, NYC Video Creation Company IdeaRocketAnimation.com
“I look forward to my phone sessions with her -- her questions are smart and reflect a good expertise in content marketing. She’s a sheer joy to talk to. Her work is impressive and gives us -- I can tell -- an authentic advantage in a tough industry that, at times, can be a real hustle.” Sheryl Widmer, Marketing Vice Associate, NYC Video Creation Company IdeaRocketAnimation.com
“When I need written text that gets the reader to book our services, I can turn to any number of writers who would do an OK job carrying out the task. However, I consider Denise to be a writer who writes several cuts above the standard. She’s worth every penny!” Bill Gadeo, Media Manager, NYC Video Creation Company IdeaRocketAnimation.com
“Denise’s understanding of sales psychology is strong in her copy -- regarding a landing page we commissioned -- this is essential. She delivers her material quickly and with minimal supervision. She is thorough and a pleasure to work with.” Daniel Sesso, Marketing Director, Health Software Startup BabylonHealth.com
“When I hired Denise to turn dry content into effective marketing messages she made it happen – we got an A+ product, without suffering through draft after draft of copy. It’s a real treat to have a freelance writer who is like a member of the in-house team.” Christina Conway, Communications Director, Translations Firm DayTranslations.com
------------------------------------------------------------------------
The Fine Print:
- I require a paid article writing trial, before settling on a final agreed upon rate per every blog post you commission. We enter the contract signing stage following the paid trial and your acceptance of my rate, which is subject to negotiation. You receive a discount of 25% off my rate for the paid trial article phase.
- All blogging contracts are in effect for a minimum of two months. This is subject to negotiation.
- I offer two free standard revisions of every piece I write.
- I require a 50% upfront deposit on all projects commissioned for the first and second paid months of our work relationship. I accept direct bank deposit transfers via wire transfer, ACH transfer, Wise.com, or other.
- I reserve the right to charge additional “rush fees” of at least 25% of total project cost for jobs with deadlines of 48 hours or less, and at least 50% for projects assigned on Friday and due on Monday.
- If a job is killed for any reason after my writing service has ended, I’m entitled to full payment of the settled-upon fee.
- If a job is killed during the writing stage, I’m entitled to full payment of all hours committed to the project up to that point.
- Friendly attitude, dependability and a hardworking disposition are included for free!
